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ABOUT US Blessed Earth’s mission is to provide
you, our customer, with healthy and environmentally friendly products made
from certified organic cotton and
wool. All of the cotton and wool used in our products has been
grown without chemicals and no chemicals have been added to our products
in the finishing process. We ensure that any dyes used conform to certified
organic guidelines and are
considered ‘low impact’, which means they are of minimal harm to our
environment and do not contain heavy metals.
All of our products are manufactured using fair-trade
principles and are also made in Australia whenever
possible. Our
Story… Blessed Earth has been through many phases of development
since it’s inception in early 2004. A passion for purity of lifestyle has
driven us to create products which are in harmony with our bodies and our
environment - a back-to-basics approach. Natural fibres feel wonderful next to our skin. They allow our bodies
to breathe and are in harmony with our own energy fields. Natural fibres insulate us,
naturally, keeping us cool when it’s warm and warm when it’s cool.
We started with underwear, the most basic of garments, aiming for comfort
and purity. There was no certified organic cotton being grown in Australia
at the time, so we needed to source from overseas. We realise that there
is a compromise in sourcing our fabric from overseas when we are aiming
for the most environmentally-friendly product possible, but we felt
strongly about supporting a product which was grown chemical-free and
certified organic. Our searching was rewarded when we ‘stumbled’ across
SEKEM in Egypt. Here was an outstanding example of a company which
is leading the world in the field of growing cotton not only organically,
but bio-dynamically. They are also a beacon of light when it comes
to operating their business along fair-trade guidelines. Please see
here for more information about SEKEM (Link coming
soon). Fortunately, we were able to import beautiful quality
Egyptian cotton fabric for our underwear range from Nature Tex, a
division of SEKEM. We were also fortunate to find an Australian
manufacturer who guided us in the process of creating patterns and
manufacturing our own range here in Australia.
Not only that but in the process we discovered that Nature
Tex also manufactures a great range of baby and children’s wear which we
now stock as well. The following year, 2005, we contacted Blue Canoe in the
U.S.A. about complimenting our range of underwear with their fantastic
range of comfortable and healthy bras. Our customer feed-back from the
bras was very enthusiastic, so we became their Australian
distributor. We also now stock a basic range of their wonderful clothing
garments, which are all designed and manufactured in the U.S.A. from
certified organic Peruvian cotton. Around the same time, 2005, we started to branch into
organic bedding. The more we delved, the more we realised how toxic the
bedding industry is! We were shocked to discover the range of chemicals
which goes into the manufacture of mattresses especially – the place where we are
spending approximately 1/3 of our
lives. The bedroom is supposed to be a place of
healthful rejuvenation. However, what we are offered in the mainstream
marketplace is mostly synthetic, giving us hot and fitful sleeps. Either that, or it
is made from so-called natural materials which are then
processed with harmful chemicals designed to keep our bedding
wrinkle-proof or fire-resistant or turn natural rubber into latex (a
man-made substance!) At first, we started selling organic
cotton mattresses, quilts and pillows and these were a great
success. When the opportunity to sell organic wool
mattresses quilts and pillows arose, we welcomed it. Wool has a number of
distinct advantages over cotton, especially when it comes to
comfort. As the certified organic fibre industry in Australia is
still very young, it was initially difficult to find a supplier of
certified organic wool. This is, wool that comes from sheep which are
raised on certified organic farms. The sheep are looked after according to
organic guidelines and treated humanely, with respect. They are not dipped
or treated with chemicals. In order to manufacture futons and bedding from wool, it
needs to be a specially selected type of wool which has the right
‘loftiness’ and micron count in order to create good quality bedding. It
is then scoured (cleaned) using a special organic process. The wool used
in our bedding is pure and no additional fillers are used as with most
other “100% wool” products on
the market. Once again we were fortunate to discover a sheep stud
growing the highest quality Bio-Dynamic wool, certified by ‘Demeter’. Even
our scouring, carding and manufacturing facilities have now been inspected
by Demeter and we have been issued with a certificate to say that the
entire process complies with strict organic guidelines. This ensures that
the product you are purchasing was created under pristine conditions using
the best quality certified organic ingredients and practices.
So, this brings us up to 2008. After a lengthy process of
product development we finally have the world’s first Demeter certified,
biodynamic wool bedding range, all made here in Australia by an expert
bedding manufacturer. Not only is it safe and healthy, it is supremely
comfortable. Needless to say, we are very pleased with this latest
accomplishment. Most importantly, it means that you, the consumer, now have
access to a wider range of pure and healthy products which contribute to
the betterment of our society and our world. Our purchasing decisions
shape the kind of world we live in, not only for us now, but for
generations to come. We are very grateful to you, our wonderful customers, who
are co-creating this new reality of living in harmony with each other and
with respect for the beautiful planet which sustains us all, our Earth…
For that, we feel truly
blessed. Blessed Earth Shop 7-8 128-130 Main St MONTVILLE Q.L.D. 4560 t: 1300 135 589(cost of a
local call) f:07 5478 5889 e:info@blessedearth.com.au
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